Building a business blog

I can’t possibly blog. I’ve got nothing to write about. What would I say? 

When I mention blogging (which I do quite frequently) these are the comments I generally get. But if you are already posting text, links, images and video on Facebook, LinkedIn, Instagram, or Twitter, then you’re already doing it! You’re blogging on micro-blogging platforms. And many of you have been doing it for a long time.

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Disaster-viewing (again) #QldFloods 2022

As I type this we are in the midst (middle?) of a major flood here in South East Queensland. The rain has been consistent and heavy.

I think it started Friday (today is Sunday), and it’s not let up since. We spent hours on Friday night prepping – digging trenches in the yard, and setting up buckets under the kitchen ceiling. We’ve used every towel, doona, blanket, and sheet to try to keep the leaks under contol. But thank goodness (at this stage) we still have power, internet, running water, and dry beds to sleep in.

Many people in the region have not been so lucky.

Continue reading Disaster-viewing (again) #QldFloods 2022

Workshops in the rainforest with Edgeware

Today I ran a digital marketing for artists workshop with Edgeware Creative Entrepreneurship‘s Cultivate the Arts program. Each of the participants was an emerging, established or aspiring artist and it was interesting to shape my usual marketing and digital media workshop to that specific industry. Continue reading Workshops in the rainforest with Edgeware

If you build it, they don’t always come: when does having a Facebook page not really work for your client?

For the past month I’ve been negotiating undertaking training for some Gold Coast/South Brisbane Indigenous business owners in the construction industry. With the upcoming Commonwealth Games, governments are trying to ensure that there’s room for Indigenous business owners to take advantage of any opportunities. Most of the blokes (at this stage they’re exclusively men) are small owner-operators. Tonight I had my first one-on-one training session. He was a good hard-working guy who is strong in his trade but isn’t confident using the computer nor social media. Continue reading If you build it, they don’t always come: when does having a Facebook page not really work for your client?

Snap with me

Last year I joined Snapchat. When I started I thought it was completely nuts as a platform as it’s counter-intuitive to everything else around – nothing stored, lots of swiping left and right and up and down. From a business perspective, there are some who play on Snapchat but I suspect the folks who get the most success are already well-known and Snapchat is an addition to their digital presence rather than making your name on Snapchat.

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