Workshops in the rainforest with Edgeware

Today I ran a digital marketing for artists workshop with Edgeware Creative Entrepreneurship‘s Cultivate the Arts program. Each of the participants was an emerging, established or aspiring artist and it was interesting to shape my usual marketing and digital media workshop to that specific industry. Continue reading “Workshops in the rainforest with Edgeware”

If you build it, they don’t always come: when does having a Facebook page not really work for your client?

For the past month I’ve been negotiating undertaking training for some Gold Coast/South Brisbane Indigenous business owners in the construction industry. With the upcoming Commonwealth Games, governments are trying to ensure that there’s room for Indigenous business owners to take advantage of any opportunities. Most of the blokes (at this stage they’re exclusively men) are small owner-operators. Tonight I had my first one-on-one training session. He was a good hard-working guy who is strong in his trade but isn’t confident using the computer nor social media. Continue reading “If you build it, they don’t always come: when does having a Facebook page not really work for your client?”

Snap with me

Last year I joined Snapchat. When I started I thought it was completely nuts as a platform as it’s counter-intuitive to everything else around – nothing stored, lots of swiping left and right and up and down. From a business perspective, there are some who play on Snapchat but I suspect the folks who get the most success are already well-known and Snapchat is an addition to their digital presence rather than making your name on Snapchat.

Continue reading “Snap with me”

Reterritorialising Social Media: Indigenous People Rise Up – My work-in-progress notes

I’m presenting next week at the University of Woollongong next week at the Reterritorialising Social Media: Indigenous People Rise Up.

Continue reading “Reterritorialising Social Media: Indigenous People Rise Up – My work-in-progress notes”

Promoting your work using social media – focus on relationship building

Two years ago I presented Blogging for Beginners at the First Nations Australia Writers National Workshop at the State Library of Queensland in Brisbane. This year I’ve been invited back to talk about how writers can use social media to promote their work.

Continue reading “Promoting your work using social media – focus on relationship building”

New pic and playing with Photoshop

Two years ago I took a leap and invested in a Certificate IV in Design at TAFE. It was fantastic. I often felt waaaayyy out of my comfort zone, but I learned so much about Creative Suite. I’ve used that knowledge EVERY day since.  Continue reading “New pic and playing with Photoshop”

Too many small business owners see social media as ‘What I had for breakfast’

I’m still amazed by the number of small business owners who still think social media is ‘what I had for breakfast’. They see it as a waste of time, silly and frivolous. Or, they think that it takes too much time away from ‘real’ business activities. Continue reading “Too many small business owners see social media as ‘What I had for breakfast’”

On being blocked …

Like most mornings, I warmed up to work today with a quick scroll through Twitter. IndigenousX was an interesting feed (@arabella_ya is on fire! this week), so I had a quick scroll through her tweets from this morning and yesterday. Her tweets led me down another path, and led me to click on a tweet from yet another person (to get context of what was potentially an interesting and informative conversation), and I was very surprised to find I’m blocked from seeing a particular person’s tweets. Upon further investigation I realise this person has blocked not just my personal account, but four other accounts I publicly run. Continue reading “On being blocked …”